The best Brand24 alternatives for agencies and marketing teams

Brand24 alternatives at a glance

Entry prices as each vendor lists them on its own pricing page, in the currency shown there, checked on 8 October 2026. Confirm current terms with each vendor before you switch.

What Brand24 includes, and what it charges

Brand24's prices page lists five plans, in US dollars, with a 14-day free trial and no card required. Individual is $199 a month billed annually or $249 monthly, for 3 keywords, 2,000 mentions a month, one user and updates every 12 hours. Team is $299 billed annually or $349 monthly, for 7 keywords, 10,000 mentions, unlimited users and hourly updates. Pro is $399 or $499 for 12 keywords, 40,000 mentions and real-time updates, Business is $599 or $699 for 25 keywords and 100,000 mentions, and Enterprise starts at $1,499 a month billed annually.

• Sources listed: Facebook, Instagram, X, news, blogs, Reddit, LinkedIn, Medium, Quora, YouTube, TikTok, reviews, Twitch, newsletters, podcasts and other social networks.
• Every plan includes AI sentiment analysis, reach, PDF and Excel reports and the web dashboard. AI Insights, AI Topics and the AI Brand Assistant start on Pro.
• White-labelled reports are on Business and Enterprise only. API access is a $149 add-on.

Sources: Brand24 prices

Why you might look for a Brand24 alternative

Brand24 covers more sources than most tools in this list, and for a brand that needs Instagram, TikTok and podcast mentions in one dashboard it is a sensible home. The reasons to compare are about fit rather than quality.

• Keywords are counted per plan: 3 on Individual, 7 on Team, 12 on Pro. An agency tracking a brand name and a competitor or two for each client runs out quickly.
• Reports carry your logo only from Business, at $599 a month billed annually.
• Individual refreshes every 12 hours; real-time updates start on Pro at $399 a month billed annually.
• A feed of mentions still needs someone to read it, decide which ones matter and write the replies. If that is where the time goes, a cheaper feed or an agent that drafts the reply may fit better.

Sources: Brand24 prices

The social listening alternatives

If you want another dashboard that collects mentions across social networks and the web, these three are the ones buyers compare most often with Brand24.

• Awario: Starter is $29 a month billed yearly or $49 monthly, for 3 topics with unlimited keywords each, 30,000 mentions a month and one team member. Pro is $89 a month billed yearly ($149 monthly) for 15 topics, 300,000 mentions and 10 team members, and Enterprise is $249 ($399 monthly) for 100 topics. Boolean search, data export, PDF reports, white-label reports and the API are listed on every plan, and there is a free trial.
• Mentionlytics: Basic is $69 a month, or $588 a year billed yearly, for 3 keywords, 5,000 mentions and 2 users, with a 14-day trial. Essential is $169 a month for 10 keywords and 15,000 mentions. Sentiment, share of voice and its Social Intelligence Advisor are on every plan; white-label reports start on Business at $749 a month. It lists the web, X, TikTok, LinkedIn, Facebook, Instagram, YouTube, Reddit, Bluesky, Threads, review sites, Telegram and podcasts as sources.
• Mention: media monitoring across social networks, news, blogs, forums and 75+ review sites, with Boolean search, sentiment, share of voice and up to 2 years of history. Its pricing page lists one Company plan, billed monthly or yearly with two months free on yearly, but showed no amount in its text when we checked. The same page says Mention will "progressively deprecate" its Publish and Respond features and points users to Agorapulse, so plan on it as a listening tool.

Sources: Awario pricing · Mentionlytics pricing · Mention pricing

The lighter alternatives: free alerts and community monitoring

If Brand24 is more dashboard than you use, two tools cover a narrower job for much less.

• Talkwalker Alerts: free. It monitors news platforms, blogs, forums, websites and X for your brand and keywords, and delivers alerts by email, RSS or Slack, either as they happen or at the frequency you choose.
• Syften: keyword alerts from Reddit, forums, Stack Exchange, podcasts, Hacker News, Indie Hackers, GitHub, Slack communities, mailing lists and public websites. Entry is $29.95 a month for 3 community filters, Standard is $49.95 with AI filtering, the API and Slack, and PRO is $119.95 with Bluesky, Mastodon and webhooks. X and YouTube are paid add-ons, and the page targets at most a 1-minute delay on Reddit. Each plan has a 14-day trial.

Sources: Talkwalker Alerts · Syften pricing

Where Qoren fits, and where it does not

Qoren is not a social listening platform. It runs agents, and two of its templates cover part of the Brand24 job for one client each. The reputation manager checks Google Business Profile and Yelp every hour, plus mentions on X and across the web through search, drafts a reply to every new review in the business's voice, and interrupts only for reviews of 2 stars or below, mentions gaining visible traction, or legal, safety and refund disputes. Every Friday it sends a digest: new reviews by rating and platform, the rating trend, mention volume and tone against last week, and the single most useful piece of feedback. The demand scout sweeps Reddit, Hacker News, X and forums each weekday at 07:00 for people describing the problem your client solves, drops passing keyword hits and listicles, skips threads older than 48 hours, and drafts a help-first reply with a disclosure for each real one.

• What it does well: it judges intent rather than counting keywords, so a person asking what to buy is a lead and a listicle is noise; it drafts the reply, not only the alert; a community that bans vendor replies gets a flag to you, never a draft; and it stays quiet unless something matters. The watch list is whatever you agree with the agent, not a keyword allowance per plan, though a longer list uses more model time.
• What Brand24 does better: 16 kinds of source including Instagram, TikTok, Facebook, YouTube, newsletters and podcasts; real-time updates from Pro; reach, engagement, influencer, geo and demographic analysis; a dashboard and mobile app with a mention history you can chart; PDF, Excel and PowerPoint reports; white-labelled reports on Business.
• What Qoren does not offer: no Instagram, TikTok, Facebook or podcast coverage, no reach, share of voice or influencer numbers, no historical volume charts and no dashboard. Coverage follows the keys you connect: X needs an X API token, and the web and forum sweeps use a search API such as Tavily. The templates draft and report; they do not post a reply anywhere. You approve and post every one.
• Setup is real work: each client gets its own agent in an isolated environment with that client's keys, you agree the voice, problem phrases, communities and disclosure wording in the first conversation, and model usage is billed on top of the plan.

Sources: Brand24 prices

• Reputation manager template
• Demand scout template
• Review monitoring

How to choose

Start from what you want to change about your current setup, not from a feature list, and check each vendor's pricing page on the day you decide.

• The same broad social listening for less, with white-label reports on every plan: Awario.
• Share of voice and broad social coverage, including review sites and podcasts: Mentionlytics.
• Media monitoring with review sites and two years of history, and no publishing needs: Mention.
• Fast alerts from Reddit, Hacker News and developer communities: Syften.
• Free email alerts from news, blogs, forums and X: Talkwalker Alerts.
• Drafted replies to reviews and to buyers asking for help, one agent per client next to the other agents you run: Qoren.

Sources: Awario pricing · Mentionlytics pricing · Mention pricing · Syften pricing · Talkwalker Alerts

• AI Automation Agency Platform: Run Agents for Clients